How "Dancing With Our Stars" Became a Big Success - WBAY

How "Dancing With Our Stars" Became a Big Success


Glitz , glamour and a whole lot of dancing.

Saturday, February 15 marks the 6th Annual Dancing with our Stars event benefiting the American Red Cross of Northeast Wisconsin.

For the past four months, Action 2 News This Morning anchor Tammy Elliott and 10 other local celebrities have spent countless hours on the dance floor.

For Tammy, it was a chance to help the Red Cross and learn something new.

"So, I thought, 'OK, I'll give it a whirl.'" I actually had no idea it was going to be as difficult as it is to learn how to ballroom dance. No idea," said Tammy.

The Red Cross had no idea how popular its signature fundraising event would become.

"It's really blown into a big-time production," said Shawn Kiser of the American Red Cross. "Started out six years ago at the Riverside Ballroom, just a few hundred guests, the event raised $50,000. Now we're talking about the KI Convention Center with 1,000 guests and potential net profit north of $400,000."

Kiser credits ABC's popular "Dancing With The Stars" show with generating interest and excitement.

While dancing is the showcase, fundraising is the heartbeat for the Red Cross event.  They've raised close to a million dollars, and it all stays local to help with disaster relief and other programs.

"It is such a giving community here in Northeast Wisconsin, and that tells me that this event, bigger and better things are yet to come," said Kiser.

WBAY continues to be a proud sponsor of "Dancing With Our Stars" and a number of our on-air personalities have competed over the years.

Saturday night is Tammy's turn-- and it sounds like she's ready.

"What to expect, well I can't give away any secrets. We have some amazing things planned," said Tammy.  "Really is fun to be able to say I can dance and the next wedding I go to I hope I rock that ballroom dance floor (laughs)."

To vote for Tammy, click here:

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