Wisconsin unveils newly designed Amber Alert website

MADISON, Wis. (WBAY) - Wisconsin has a newly designed Amber Alert website, and the state's Attorney General says it is more user-friendly than the previous version.

AG Brad Schimel unveiled the website Thursday for National Missing Children's Day.

Amber Alerts are issued in cases of child abduction. In addition to the website, Amber Alerts go out to television, radio, cell phones, highway message boards, and Wisconsin Lottery terminals.

The criteria for an Amber Alert is as follows:

1. Child must be 17 years of age or younger
2. Child must be in danger of serious bodily harm or death.
3. Initiating agency must have enough descriptive information about the child, the suspect(s) and/or the suspect vehicle(s) to believe an immediate broadcast alert will help locate the child.

In 2016, two Amber Alerts were issued in Wisconsin. They were both resolved safely.


Amber Alert website: https://amberalertwisconsin.org/?AspxAutoDetectCookieSupport=1

Sign up for crime alerts, Amber Alerts, and Silver Alerts: http://www.wisconsincrimealert.gov/

Wisconsin Clearninghouse for Missing & Exploited Persons: https://www.missingpersons.doj.wi.gov/