Chris Roth

Sports Director

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Chris joined WBAY in 1999, after four years with WISN-TV (ABC) in Milwaukee. As WISN’s primary beat reporter on the Green Bay Packers, he had the opportunity to cover both Super Bowl XXXI and XXXII. Milwaukee is also where Chris began his career, taking a job as a part-time editor and sports producer upon graduating from Marquette University.

Chris joined WBAY in 1999, after four years with WISN-TV (ABC) in Milwaukee. As WISN’s primary beat reporter on the Green Bay Packers, he had the opportunity to cover both Super Bowl XXXI and XXXII. Milwaukee is also where Chris began his career, taking a job as a part-time editor and sports producer upon graduating from Marquette University.

His first on-air job came in La Crosse as a reporter, and eventually sports director. During his time there, he worked on the state broadcasts of the WIAA Boys and Girls State Basketball Tournaments
Chris considers himself fortunate to have covered a variety of major sporting events, from the Super Bowls to the MLB All-Star Game, the NBA Playoffs, and two PGA Championships. His one-on-one interviews with Michael Jordan and Tiger Woods are two career highlights, though he has interviewed many other high-profile athletes (including, of course, Green Bay Packers players).

Chris has won awards from the Wisconsin Broadcasters Association and the Milwaukee Press Club, and a 2009 Edward R. Murrow regional award. Other honors include several Midwest Emmy nominations.

Chris also freelances as a play-by-play announcer. He has been the radio and TV voice of the Green Bay Phoenix Men’s Basketball for several seasons, and spent a few years as the voice of the Packers Preseason Telecasts. In addition, Chris has called quite a bit of college basketball for Marquette’s television package and for ESPN Plus.


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